The Effects of Income of Chinese Urban and Rural Residents on Tourism Consumption

Based on the econometric method,the paper analyzes the influence mechanism of income of Chinese urban and rural residents on tourism consumption and difference from the aspects of data stability and causality,as well as horizontal regression analysis. The results show that: the influence of income level and the marginal propensity of tourism consumption on urban and rural residents' tourism consumption is obvious,to promote urban residents' tourism marginal propensity of consumption and the rural residents' income level are the key to promoting urban and rural residents' total tourism consumption in China; the urban and rural residents' tourism consumption for the income of excessive sensitivity is too weak,we should take effective measures to reduce the urban and rural residents' food,housing,medical care,education and other living expenses,improve the income of urban and rural residents' tourism consumption sensitivity level to promote the level of tourism consumption; the influence of urban and rural residents' income structure on urban and rural residents' tourism consumption has larger differences,urban and rural residents,especially the tourism consumption level of rural residents will improve significantly,and will play an important role in the national economic growth under the background of urban and rural residents income doubled.