Empirical Analysis on Influencing Factors of Small-scale Peasant Household Participating Agricultural Insurance in Hunan Province

Based on the investigated sample of 229 farmers in Hunan province,the study sets a binary Logistic model and makes an empirical analysis about factors that influence the small-scale peasant household's will to participate in agricultural insurance from the perspective of farmers individual characters,peasant families traits,and farmers psychological cognition. The result shows that small-scale peasant household's will to participate in agricultural insurance is positively remarkably affected by the age of farmer,education degree of farmer,existing college student in the family,realization on agricultural insurance and subsidy provided for participating in the insurance.