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2014•Unpublished venueRequires access

The Socio Pragmatic Functions of Inaugural Speech: A Critical Discourse Analysis

Zhong Xiao-ya

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Abstract

This study adopted a critical discourse analysis(CDA) approach to investigate the socio pragmatic functions of inaugural speech. President Bush and President Obama employed different strategies of speech due to the difference of their political ideas. President Bush used a variety of rhetorical devices to cover up his nationalism and republicanism, depicting negative image for the non-Americans and non-Christians; while President Obama tried to depict a different image for the political agenda of their party, creating a positive and harmonious situation. Undoubtedly, CDA can uncover the subtle relationship between language, ideologies and power.

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What this paper is about

This study adopted a critical discourse analysis(CDA) approach to investigate the socio pragmatic functions of inaugural speech. President Bush and President Obama employed different strategies of speech due to the difference of their political ideas. President Bush used a variety of rhetorical devices to cover up his nationalism and republicanism, depicting negative image for the non-Americans and non-Christians; while President Obama tried to depict a different image for the political agenda of their party, creating a positive and harmonious situation. Undoubtedly, CDA can uncover the subtle relationship between language, ideologies and power.

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Available abstract

This study adopted a critical discourse analysis(CDA) approach to investigate the socio pragmatic functions of inaugural speech. President Bush and President Obama employed different strategies of speech due to the difference of their political ideas. President Bush used a variety of rhetorical devices to cover up his nationalism and republicanism, depicting negative image for the non-Americans and non-Christians; while President Obama tried to depict a different image for the political agenda of their party, creating a positive and harmonious situation. Undoubtedly, CDA can uncover the subtle relationship between language, ideologies and power.

Key concepts: Critical discourse analysis, Ideology, Rhetorical question, Variety (cybernetics), Politics, Power (physics), Linguistics, Nationalism

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