An Approach to How to Cultivate the Creative Thinking in the Visual Communication Design

In the era of extremely developed the digitalization and information and in the society with rapid progress of science and technology,It is important for the designers to use accurate,intuitive visual symbols to transmit the correct,sufficient information.And they stand out in the tremendous visual media information to enable the information receivers to obtain maximum thought and content with an extraordinary retentive memory.This article points out the importance of the creative thinking for the designers and makes research onn how to cultivate the designer’s creative thinking in visual communication design.