Analysis on Vocational Education of Marketing Major

Vocational education of marketing major is divided into the outer vocational education and inner vocational education.The former means the professional qualification certificate,and the latter means the vocational skill and the professional quality.Currently,in vocational education of marketing major exist extensively three problems: the low level of the knowledge turning out vocational skill,the shortage of college teachers with professional teaching ability and the lack of occupational consciousness.To solve the problems,we can enhance the sector of the practical teaching,promote the teacher's professional influence,and establish exclusively new lesson about professional quality,etc.