2012•Unpublished venueRequires access
Marketing of Electric Power Enterprises
Wei Huang
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Abstract
Electric power marketing is the core operation in electric power enterprises.All the productive activities must be in accordance with and serve the needs of electric power marketing.From the perspective of connotation,the paper analyzes the current situation and problems of electric power marketing,and based on this proposes a market-oriented and profit-centered concept,so as to establish the price system that can adapt to marketing mechanism.