2008•Journal of Lanzhou UniversityRequires access
The Impact of Digitization upon Media Ecology
Jing Wang
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Abstract
Media ecology is the sum total of the elements and relations among media or between media and their environment within certain time and space.Media ecology can be affected by many factors and digital technology is one of the most important one.Digital technology is bringing about tremendous impacts on media ecology.This paper explores such impacts from two perspectives,that is,media's internal ecology and external ecology.