On Tourism Destination Marketing in Our Country and Enlightenment

Tourism destination marketing has been drawing more and more attention at the height of its development.Research progress in tourism destination in the past ten years has been reviewed.The research results on successful marking can be summarized into concepts of tourism destination marketing,theories of tourism destination integration marketing,governmental marketing actions in tourism destination marketing,marketing strategies and modes,and brand marketing,etc.The future development tendency of tourism destination is also put forward and forecasted.