2011•Journal of Nanyang Institute of TechnologyRequires access

POLICY OPTIONS FOR THE DEVELOPMENT OF SPORTS-CULTURE INDUSTRY IN HENAN PROVINCE

Wang Lixin

Abstract

The policy on sports-cultural industry is the support and guarantee f o r healthy development of sports-culture industry.This paper aims at providing p olicy-options for the development of sports-culture industry,mainly through t he policy analysis of the structure,organization,layout,technology,sporting go ods industry and sports intermediary in sports-culture industry of Henan provin c e.Research results provide the reference and selection to sports-culture indus try in Henan province.

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Key concepts: Indus, Culture industry, Business, Economy, Political science, Marketing, Economics, Biology