On the preferences of cultural translation

Language is the carrier of a certain culture.While one translates the source language,one is inevitably introducing the culture it embodies.The aim of translation is,partly,to establish cultural equivalence between the source text and the target text.Translation of a source text into the target language requires not only translation skills,but a high level of cultural awareness and sensitivity as well.The translator should find out the most appropriate strategy, aiming to deliver to the target readers cultural connotation contained in the source text to the fullest extent and achieve cultural communication between different cultures.The article offers four approaches to establish cultural equivalence in translation.