Factor Analysis on High-end Tourist Competitiveness of Shenzhen

An index system is constructed to evaluate the high-end tourism competitive power of Shenzhen,Hong Kong and Guangzhou,and factor analysis method is used to compare and analyze the difference of the competitive power among the three cities.The author considers that Shenzhen has her advantages and disadvantages in competitive power as compared with Hong Kong and Guangzhou.The growth rate of the government's investment in high-end tourism in Shenzhen is higher than those in the other two cities,but the opening degree of trade,international language environment,high quality recreation environment,and high quality shopping environment are not so good in Shenzhen as those in Hong Kong and Guangzhou.In view of those problems the author puts forward some measures to enhance the high-end tourism competitive capacity of Shenzhen.