Study of the Sports Industry's Opportunity and Strategy

Recently,the development of economy and society in China has reached in a new stage.According to this,the sports industry has a enomous developing opportunity than ever.A lot of factors' effects show a wide future of sports industry,which are the macro-environment of transforming and upgrading,the rensident's strong willing to persue a healther life,the basis of the sports industry and the effective promoting government policies.In order to take this challenge,we have to make every efforts to reach the chance.Firstly,we have to study the spirit of the government's files.Secondly,the three point: sport-health services,sport competitive performance and sport requisities produce are supposed to be the keys for it.Thirdly,we should not only based on area's resources,but also take the experiences from overseas.