Influencing Factors and Guarantee Mechanism in Sports University's Service for Competitive Sports
SI Hu-ke
Abstract
SI Hu-ke
Abstract
Using methods of literature review,questionnaire and expert interviews,the present paper investigated the issues concerned with the service of sports universities for competitive sports.The findings show that service for competitive sports is the important pivot and strategic choice for sports universities to hammer their core competitiveness and also the strong power to promote the development of competitive sports.Talent is the chief factor influencing service effect,and the service effect is related with factors such as management ideology,leadership system,the incentive and restraint mechanism,funding and resource allocation,environment and atmosphere.The paper suggested that investigating the cooperative mode of sports event management center and sports universities and constructing the platform for sports universities to provide service for competitive sports could elevate the level of competitive sports.
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Using methods of literature review,questionnaire and expert interviews,the present paper investigated the issues concerned with the service of sports universities for competitive sports.The findings show that service for competitive sports is the important pivot and strategic choice for sports universities to hammer their core competitiveness and also the strong power to promote the development of competitive sports.Talent is the chief factor influencing service effect,and the service effect is related with factors such as management ideology,leadership system,the incentive and restraint mechanism,funding and resource allocation,environment and atmosphere.The paper suggested that investigating the cooperative mode of sports event management center and sports universities and constructing the platform for sports universities to provide service for competitive sports could elevate the level of competitive sports.
Key concepts: Sport management, Incentive, Service (business), Business, Marketing, Sports marketing, Public relations, Ideology