2007•Journal of Southeast UniversityRequires access
Restructuring the decision theory based on the realistic hypothesis
Zheng Li-yon
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Abstract
The decision maker is a body combined with rationality and irrationality. The mankind pursues the biggest economic benefit because they are rational. But the economic benefit is not the all. The worth standard system of realistic decision includes rational economic benefits as well as irrational emotional favor, custom, culture, religion etc. So the decision theory ought to be reconstructed according to the realistic hypothesis and be combined with rationality and irrationality.