Green Marketing of Agricultural Products
Hong Bin
Abstract
Hong Bin
Abstract
Started from the explanation of the green marketing of agricultural products, the necessity of its application was fully discussed regarding the deterioration of the environment,the prpularization of the green consuming concept, the competition of green laws and regulations, the establishment of green trade barriers and the competition of the green product market.In addition the green marketing strategy was proposed based on the developing ,processing, pricing and marketing.
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Started from the explanation of the green marketing of agricultural products, the necessity of its application was fully discussed regarding the deterioration of the environment,the prpularization of the green consuming concept, the competition of green laws and regulations, the establishment of green trade barriers and the competition of the green product market.In addition the green marketing strategy was proposed based on the developing ,processing, pricing and marketing.
Key concepts: Green marketing, Business, Competition (biology), Green food, Agriculture, Agricultural marketing, Product (mathematics), Marketing