2003•Commercial ResearchRequires access

Enterprise Marketing Under the WTO Conditions

Zhang Yi-yue

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Abstract

As china joins the WTO, enterprise marketing will face many challenges such as marketing concept, investigation and survey about the market, marketing combination, competition, shortage of talented man etc. So enterprises should prepare relevant methoils to deal with them for playing an important part in international market.

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What this paper is about

As china joins the WTO, enterprise marketing will face many challenges such as marketing concept, investigation and survey about the market, marketing combination, competition, shortage of talented man etc. So enterprises should prepare relevant methoils to deal with them for playing an important part in international market.

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Available abstract

As china joins the WTO, enterprise marketing will face many challenges such as marketing concept, investigation and survey about the market, marketing combination, competition, shortage of talented man etc. So enterprises should prepare relevant methoils to deal with them for playing an important part in international market.

Key concepts: Economic shortage, Business, Competition (biology), Marketing, Face (sociological concept), China, International marketing, Joins

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