Cultural Industry and Cultural Innovation

Under the modern circumstances, to meet the upgrading intellectual demand of the public, the cultural industry is more and more of the influence compatible with the economic scale, and ushers in a new era in the generation, propagation and expansion of the culture as well. Cultural industry leads to the revolutionary transmission of the intellectual product and cultural pattern at the root, promoting the continuing arising, growing and blazing new trails of the cultural organism in the course history. From the point of the development of the cultural industry, this article observe and study the meaning of transformation and innovation it has to the three aspects of the cultural structure, which are the mode of thinking, the values and the aestheiic perceptions. Thus, the mode and the direction of the cultural industry' s development can be explored.