A Study On Social Responsibility of Tourism Enterprise in Harmonious Community

With the development of the world economy,it is getting a common view that profit is not the unique target that enterprise runs after.Therefore,social responsibility is vividly portrayed,epecially in tourism enterprise in the construction of harmonious society.The paper demonstrates the inevitability of tourism enterprise taking social responsibility,annotates tourism enterprise social responsibility connotation,and probes the enterprise realizing the social responsibility approach.