Study on Development Strategy of Sino-Russian Border Tourism of Heilongjiang Province

On the basis of the study in the Sino-Russian border region of Heilongjiang Province, from the four aspects: tourism products, tourism projects, tourism facilities and tourism markets, this paper analyzed its present tourism development situation, discussed the tourism development advantages of resources, geography, ecology and the advantages of backwardness, and the tourism development disadvantages of relatively remote geographical position, relatively backward regional economy, relatively large tourism development difficulties, and large overall development resistance, and so on, put forward six strategies about the development of border tourism in Heilongjiang Province: international standard transition strategy, regional cooperation space strategy, diverse characteristics product strategy, joint development industrial strategy, excelsior quality strategy and cultural strategy of organic integration, suggest the Sino-Russian border tourism in Heilongjiang Province development to take the following measures: reforming management system, strengthening organization safeguarding; optimize investment environment, attracting foreign investment; strengthen community training, improveing the degree of participation, cultivateing tourism talents, perfecting the talent mechanism; strengthen tourism cooperation, promoteing the coordinated development.