Explicitation in Translation——from the Perspective of Relevance Theory

Under the framework of Sperber and Wilson's relevance theory,language communication is an ostensive-inferential model and translation is treated as a kind of brain-involving communicative activity as well as a cognitive-inferential activity in the pursuit of optimal relevance.Therefore,when translating,the translator must figure out the communicative intension of the author,take reader's cognitive context into consideration so that all the literal meaning and implication can be fully conveyed to the readers.The translator must contend strongly for the optimal relevance of the original and translated text.Based on texts of advertisement,menu,title of movie and novels,this paper centers on the optimal relevance of the relevance theory and tries to probe into its function of guidance in the explicitation of some implicative information.