Strategic management of University sport clubs
Michal Charvát, Dagmar Kudová
Abstract
Michal Charvát, Dagmar Kudová
Abstract
Project is focused on strategic management of university sport clubs in Czech Republic. Strategic management of sport clubs consist of seven steps by which clubs management should by reply to answers : club mission {purpose of existence}, clear formulation of organization strategy, who are consumers, financing arrangements, which processes and activities can help to dispatched accomplishment, which are affording qualities and possible professional trainers growth.
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Project is focused on strategic management of university sport clubs in Czech Republic. Strategic management of sport clubs consist of seven steps by which clubs management should by reply to answers : club mission {purpose of existence}, clear formulation of organization strategy, who are consumers, financing arrangements, which processes and activities can help to dispatched accomplishment, which are affording qualities and possible professional trainers growth.
Key concepts: Club, Strategic planning, Professional sport, Czech, Sport management, Business, Strategic management, Public relations