Native Culture Issues in Cross-cultural Teaching

The bi-direction of cross-cultural communication determines culture teaching should include both target culture and native culture.Currently,however,mere emphasis of target culture with ignoring native culture has resulted in two-skinphenomenon andaphasia of Chinese culture.Therefore,this paper aims to underline native culture teaching,to explore proper techniques for native culture teaching,to achieve integration of target culture and native culture,to enhance studentsexpressive competence in native culture and finally to carry out effective cross-cultural communication.