Amazon.Com - a Comprehensive Case History
Sandeep Krishnamurthy
Abstract
Sandeep Krishnamurthy
Abstract
In many ways, Amazon.com is perhaps the company that is most closely tied with the E-Commerce phenomenon. The purpose of this case is to present a balanced and up-to-date business history of the company.
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In many ways, Amazon.com is perhaps the company that is most closely tied with the E-Commerce phenomenon. The purpose of this case is to present a balanced and up-to-date business history of the company.
Key concepts: Amazon rainforest, Phenomenon, Business, Geography, Epistemology, Philosophy, Ecology, Biology