1996•New Directions for Adult and Continuing EducationRequires access

Negotiating between competing interests in planning continuing medical education

Roger G. MacLean

Abstract

Abstract Program planners need to be aware of the purpose of continuing professional education in their organization and the organization's expectations for it. One purpose that continuing medical education may serve is to expand the clinical practice of an institution by generating patient referrals from community‐based primary care physicians.

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Key concepts: Negotiation, Continuing education, Institution, Continuing medical education, Medical education, Continuing professional development, Continuing care, Primary care