Donald J. Bowersox, John Coyle, Edward J. Bardi
Abstract
The latest edition of this market leading text has adopted a supply chain approach, one of the latest developments in logistics management. Its managerial focus blends logistics theory with practical applications and includes updated material of latest transportation regulations and carrier pricing.
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The latest edition of this market leading text has adopted a supply chain approach, one of the latest developments in logistics management. Its managerial focus blends logistics theory with practical applications and includes updated material of latest transportation regulations and carrier pricing.
Key concepts: Business, Supply chain management, Business logistics, Focus (optics), Supply chain, Industrial organization, Materials management, Logistics management