Search Engine Optimization
Jim McGaw
Abstract
Jim McGaw
Abstract
There’s a lot that goes into making a site successful. Despite the somewhat disparaging jokes I’ve made about people in marketing over the course of the book so far, I don’t mean to trivialize their critical role in taking a web site from a lonely bunch of code on a developer’s machine to a public place where (hopefully) lots of actual human beings will use it. These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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There’s a lot that goes into making a site successful. Despite the somewhat disparaging jokes I’ve made about people in marketing over the course of the book so far, I don’t mean to trivialize their critical role in taking a web site from a lonely bunch of code on a developer’s machine to a public place where (hopefully) lots of actual human beings will use it. These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
Key concepts: Search engine optimization, Web site, Code (set theory), World Wide Web, Advertising, Computer science, Business, Engineering