Communication - Managerial Tool

1. The Manager’s Role and Communication Management represents the art of accomplishing the goals of the organization by means of the subordinates1. Hence, managers must collect data to set the objectives, let their collaborators know their expectations, find out the collaborators ’ ideas, expectations and fears regading the objectives they have set, communicate the corresponding corrective measures to be taken. As a result, communication plays a major role in carrying out the managerial functions. The relation between communication and managerial process can be illustrated as follows in figure 1. Managerial communication aims at influencing peoples ’ behaviour. Tradionally, the manager’s role within the organization is to plan, organize, staff, direct and control the subordinates ’ activities and resources: material and financial. Little importance is given to the relationship between the manager and the other employees. Managers are not supposed to deal with feelings and emotions that are normally avoided and supressed within the organization. However, it is the very neglecting of interpersonal factors that often leads to people’s inefficiency and the organization’s unaccomplished objectives.