Culture and Commerce: Traditional Arts in Economic Development

Tried and True Observations on Developing Markets for Traditional CraftsAllen Eaton's observations in Handicrafts of the Southern Highlands, published in 1937, have as much force today as they did more than six decades ago:• Not everyone can do handicrafts well.• Three distinct elements are involved -design, production and distribution -and all must be worked out together.• The key to success is greatly widened cooperation.• A new type of business technique may have to be worked out for production and distribution.• The handicrafts must be utilized as a social, educational, and general cultural force in the region as a whole if they are to have full development.