Search log analysis method to uncover user search behaviour on web searching environment

Abstract: User search behaviour was conceptualized as a strategy undertaken by the user in searching for information. Typically, searching activity on the web involved several steps; query formulation and re formulation, browsing the search results, and search results evaluation. The scope of this study has limited itself to query formulation that reflects the user search behaviour. The proposed method has been shown to successfully identify and classify user behaviour into two components namely; breadth search query and depth search query. The queries were initially recorded into search log through search interface. The search interface is one of the innovative tools that interface the Google search engine. Through this interface, user can enter the query and obtain the search results. In addition, the queries are also recorded for further analysis.