2012•Universiti Utara Malaysia Institutional Repository (Universiti Utara Malaysia)Requires access
The effect of triple bottom line on reverse logistics among Malaysian manufacturers
Chuan Yong Chai, Mohd Rizal Razalli
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Abstract
The paper examines the level of reverse logistics (RL) adoption among Malaysian manufacturers and investigate the sustainability of reverse logistics among manufacturer Malaysia through triple bottom line concept.Data will be collect through interview the Malaysia companies and secondary data will be collecting from website and library. The proposed theoretical framework shows the relationship between the environment, social performances and economic issues with the reverse logistics.The initial finding part shows that, most of the manufacturer focus only to the economic part in their RL and neglected the important of the environment issues and social responsibility which make RL sustainable.
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