Managing Media Work

The Managing Media Work volume comprises work by 27 leading scholars in the fields of media management, media production, and media policy studies.Early in 2009 the various authors were asked to write original essays based on one key question: how they see their work contributing to a critical understanding of the management of media work.More specifically, it was suggested that this essay answer the question what media managers (and media workers in general) should know about their work, and how could or should it influence their work as they face increasingly complex issues regarding global, digital, and mobile media life (Deuze, 2011).The result is a distinctive book, offering a comprehensive view on the theory and practice of working in the media in the digital age, managing careers, projects and companies in the media, and preparing for a life either in such industries, or as a scholar of the media.The idea for this book came from the research I did for Media Work, a book published by Polity Press (in 2007), which featured a review of the key issues facing and structuring the