ScholarLens Back to search
1998•Railway ageRequires access

RIDERS RESPOND TO A FARE DEAL

William Dana Middleton

Open publisher page 0 citations

Abstract

Change continues to sweep through the technology and methodology of fare collection. It began several decades ago with the introduction of automated ticket vending machines, magnetically coded tickets and fare cards, and electronic fare gate technology. This article looks at such marketing incentives as discounted fares and free transfers from one mode to another that many systems are offering to increase ridership.

About this research paper

What this paper is about

Change continues to sweep through the technology and methodology of fare collection. It began several decades ago with the introduction of automated ticket vending machines, magnetically coded tickets and fare cards, and electronic fare gate technology. This article looks at such marketing incentives as discounted fares and free transfers from one mode to another that many systems are offering to increase ridership.

Why it matters

A significance statement is not available in the OpenAlex record.

Key contribution

A contribution statement is not available in the OpenAlex record.

Method / approach

Method details are not available in the OpenAlex metadata.

Main findings

Findings are not separately available in the OpenAlex metadata.

Limitations

Limitations are not available in the OpenAlex metadata.

Applications

Application details are not available in the OpenAlex metadata.

Available abstract

Change continues to sweep through the technology and methodology of fare collection. It began several decades ago with the introduction of automated ticket vending machines, magnetically coded tickets and fare cards, and electronic fare gate technology. This article looks at such marketing incentives as discounted fares and free transfers from one mode to another that many systems are offering to increase ridership.

Key concepts: Ticket, Incentive, Business, Smart card, Telecommunications, Marketing, Transport engineering, Advertising

Related papers

Related paper 1Related paper 2Related paper 3
Back to paper searchBrowse research topicsOriginal source
RIDERS RESPOND TO A FARE DEAL — Research Paper | ScholarLens