Asian Business Wisdom: Lessons from the Region's Best and Brightest Business Leaders

Acknowledgments Preface MANAGEMENT PHILOSOPHIES A Passion for Success: Kazuo Inamori, DDI Corporation Managing by Detached Involvement: Jagdish Parikh, Lemuir Group of Companies The Mission of Enterprise: Konosuke Matsushita, Matsushita Electric Between the Transient and the Enduring: Jaime Augusto Zobel de Ayala II, Ayala Corporation Rules for Revolutionaries: Guy Kawasaki, Garage.com Reengineering Your Life: Chung Po-Yang, DHL International Ltd INSTILLING CORPORATE CULTURE McKinsey's Value Chain: Rajat Gupta, McKinsey & Company The Acer Way: Stan Shih, Acer Group The SGV Story: Values and the Human Factor: Washington SyCip, The SGV Group Team on Fire: Sony's Innovation Culture: Nobuyuki Idei, Sony Corporation Treating Big Business Syndrome : Kazuma Tateisi, Omron Corporation Power to the People: Kumar Mangalan Birla, The Aditya Birla Group Applying Business Rigor to a Humanitarian Mission: Sadako Ogata, UN High Commissioner for Refugees THE ENTREPRENEURIAL SPIRIT Japanese-Style Entrepreneurship: Masayoshi Son, Softbank Corporation Starting Up in High Gear: Vinod Khosla, Kleiner Perkins Caufield & Byers Fast, Global, and Entrepreneurial: Supply Chain Management, Hong Kong Style: Victor Fung, Li & Fung Lessons from a Master Entrepreneur: William Heinecke, The Minor Group Creating a Poverty-Free World: Muhammad Yunus, Grameen Bank TOUCH BUSINESS CHALLENGES Piloting a High Flier: Cheong Choong Kong, Singapore Airlines Birthing a Bricks and Clicks Business: Francis Yeoh, YTL Corporation Chinese Family Values in Transition: David K. P. Li, Bank of East Asia Ltd Coping in the Complex China Market: Edward Tse, Booz-Allen & Hamilton Managing a Truly International Bank: The HSBC Approach to Globalization: John Bond, HSBC Holdings Plc Ba ( Shared Space ): A Place for Managing Knowledge: Yotaro Kobayashi, Fuji Xerox Co., Ltd Rx for Sick and Healthy Companies: Michael Teng, West Pharmaceutical Services Singapore MARKETING AND CUSTOMER SERVICE STRATEGIES The Seven Deadly Sins of Service Management: Peter Lau, Giodano International Ltd Making Quality Service a Way of Life: Deepak S. Parekh, Housing Development Finance Corporation Marketing in East Asia: The Fallacies and the Realities: Ralph Kugler, Latin American Business Group, Unilever Debunking the Myths of Advertising: Emily Abrera, McCann-Erikson Philippines Winning the Customer's Heart, Mind, and Stomach: Robert Kuan, Chowking Food Corporation Track Consumer's Need and Fulfill Them Quickly!: Keki Dadiseth, Hindustan Lever Limited Index.