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2014•Communications - Scientific letters of the University of ZilinaOpen access

Logo Creation Algorithm

Radovan Madleňák, Lucia Madleňáková, Jana Strbova, Jozef Stefunko

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Abstract

This article is dedicated to corporate design and its impact on online users. It contains definitions of basic concepts and terms of corporate identity. Particular attention is then paid to corporate design and its features - name of the company, slogan, logo, corporate colors, typography, mascot and signature tune. In the main part of article we present the algorithm which should help small and starting online companies to create their own logo without help of professional designers.

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What this paper is about

This article is dedicated to corporate design and its impact on online users. It contains definitions of basic concepts and terms of corporate identity. Particular attention is then paid to corporate design and its features - name of the company, slogan, logo, corporate colors, typography, mascot and signature tune. In the main part of article we present the algorithm which should help small and starting online companies to create their own logo without help of professional designers.

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OpenAlex reports 4 citations for this work. Citation counts describe recorded attention and do not establish research quality.

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Available abstract

This article is dedicated to corporate design and its impact on online users. It contains definitions of basic concepts and terms of corporate identity. Particular attention is then paid to corporate design and its features - name of the company, slogan, logo, corporate colors, typography, mascot and signature tune. In the main part of article we present the algorithm which should help small and starting online companies to create their own logo without help of professional designers.

Key concepts: Logo (programming language), Slogan, Corporate identity, Typography, Mascot, Computer science, Identity (music), Corporate communication

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