Science popularization and its ethical standpoint

Science popularization has both academic and policy implications. With the rapid development and large-scale application of science and technology, the demand for science popularization has generally increased, and its status in social development has been significantly improved. New features and challenges have emerged, such as changes in popularization content, the modernization of communication methods and the diversification of participants. In addition, science popularization is also faced with many new ethical issues. These new conditions require deeper consideration about which ethical standpoints should be established in science popularization. Beginning with an analysis of the academic and policy implications of science popularization, this study combines the new characteristics of contemporary science popularization to analyse the ethical issues it faces. Finally, it proposes an ethical standpoint that should be maintained in science popularization from the perspectives of utilitarianism, deontology, contract theory and virtue theory, and provides suggestions for converting responsible science popularization initiatives into concrete actions.