PROMOTING THE VALUES OF VIETNAM'S CULTURAL HERITAGE TO DEVELOP TOURISM: FROM THEORY TO PRACTICE

Cultural heritage is always a valuable resource, contributing to the brand and image of each country and nation. Vietnam has spent thousands of years building the country, through many historical periods, along with layers of heritages of cultures formed and developed. In recent years, various types of tourism, especially cultural heritage tourism, have undergone many changes, contributing to the socio-economic development of localities. However, heritage tourism also causes many negative impacts on the preservation and promotion of cultural heritage values. Therefore, the synchronous implementation of solutions to harmoniously solve the relationship between cultural heritage conservation and tourism development is an urgent issue today in our country. This study shows the status of conservation of cultural heritage, the relationship between cultural heritage and tourism; from there it proposes solutions to develop cultural heritage tourism in the future.