Community based interventions to increase use of Quitline services

Western Pacific region accounts for a third of the smoking population worldwide and faces tremendous health, economic and social burden associated with smoking and second-hand smoke exposure. [1] Smoking cessation is one of the most cost-effective interventions to improve health. Effectiveness of smoking cessation interventions such as Quitline counseling and nicotine replacement therapy (NRT) has been proven. [2] WHO estimated about 30% smokers worldwide have access to smoking cessation services.