Marketing Channels of different cut flowers

The marketing channels of different cut flowers were studied. Our country is rich in resources and has got favourable climatic conditions, which are very helpful for the cultivation of floriculture crops. Our country can earn its foreign exchange like Sri Lanka, Iran, Singapore and Thailand etc. However, effort should be made to encourage the farmers to grow floriculture crops. Many side businesses could be developed which include pots flower holding materials such as baskets, vases and chemicals etc, wrapping materials for cut flowers, fertilizers, gardens tools and implements. To encourage floriculture grower’s government must announce incentive to make this industry profitable by proving seeds, cutting or sapling etc. There is a need to establish flowers markets in the flowers growing area to reduce marketing cost of the growers.