2021•Electronic Commerce Research and ApplicationsRequires access

Competing e-tailers’ adoption strategies of buy-online-and-return-in-store service

Delong Jin, Min Huang

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Key concepts: Business, Profitability index, E-commerce, Service provider, Product (mathematics), Channel (broadcasting), Advertising, Service (business)

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Competing e-tailers’ adoption strategies of buy-online-and-return-in-store service — Research Paper | ScholarLens