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Determinants of Halal Food Purchasing Intention Based on Theory of Reasoned Action (TRA) and Theory of Planned Behavior (TPB)

Jae-Hwi Jeong, Min‐Kyo Seo

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Key concepts: Theory of planned behavior, Theory of reasoned action, Action (physics), Psychology, Purchasing, Social psychology, Marketing, Business

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Determinants of Halal Food Purchasing Intention Based on Theory of Reasoned Action (TRA) and Theory of Planned Behavior (TPB) — Research Paper | ScholarLens