Study of quality of life in rural areas, with emphasis on rural poverty in the world

poverty is one of the main problems of the current period. Despite the enormous progress economically, million People around the world who most of them live in rural areas, still live in poverty and poverty is cause of social problems. Methodology: One of the major causes of rural poverty can be pointed to economic factors. If we can solve the problem of rural employment and income, poverty can be reduced.  Results: In this paper, the optimal pattern of consumption and entrepreneurship as two strategies for poverty reduction are introduced. In fact, we will answer the question of how these two factors can influence and reduce poverty. Conclusion: The use of these two strategies is to reduce poverty and improve rural. Through entrepreneurship in using rural resource, changes and we keep them in the village and adapted, thus reducing the dependence of the rural economy is agriculture, It also increases income and rural poverty is reduced