ANALIZA UTJECAJA COVID-A 19 NA OSOBNU POTROŠNJU

In most developed countries, personal consumption is the largest macroeconomic aggregate with a share of over 60% of gross domestic product. Household consumption is a specific component of a gross domestic product that, on the one hand, has a multiplier effect on economic trends, and on the other hand, is highly dependent on economic trends and determined by disposable income. Furthermore, it is necessary to understand the correlation of consumption with other variables and the formation of demand for goods and services, to get a clearer picture in the oscillations of personal consumption. The high dependence of personal consumption as a component with other macroeconomic variables is exposed to negative economic trends. Consumer habits are difficult to change, so during a crisis, the correction of unplanned and unnecessary expenditures is primarily influenced. The consumer basket is mostly made up of goods and services needed to meet existential needs, while the consumption of all other types of goods and services is declining. COVID-19 is a variable that has a significant negative effect on personal consumption and it is presumed that in the future this effect will be even more emphasized.