2018KARYA DOSEN Fakultas Ekonomi UMRequires access

Marketing Mix Strategi dalam Meningkatkan Volume Penjualan

Suwarni Suwarni

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Abstract

One of the strategies marketing is marketing stralegy mix.Marketing mix is a combination of fourvariables or activities i.e. the core of corporate marketing systems;attribute product; price structures; promotion activities, and distribution system. The market condition a focus area of this tools and marketing manager must attempt to increase sales volume by knowing the market niche. The sense ofmarketers is the key to implemmt the marketing mix strategy to enchance the salesvulume target. Keyword: marketing mix, product, price, promotion, distribution knowing themerket need is the key toimplement managers strategy

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One of the strategies marketing is marketing stralegy mix.Marketing mix is a combination of fourvariables or activities i.e. the core of corporate marketing systems;attribute product; price structures; promotion activities, and distribution system. The market condition a focus area of this tools and marketing manager must attempt to increase sales volume by knowing the market niche. The sense ofmarketers is the key to implemmt the marketing mix strategy to enchance the salesvulume target. Keyword: marketing mix, product, price, promotion, distribution knowing themerket need is the key toimplement managers strategy

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Available abstract

One of the strategies marketing is marketing stralegy mix.Marketing mix is a combination of fourvariables or activities i.e. the core of corporate marketing systems;attribute product; price structures; promotion activities, and distribution system. The market condition a focus area of this tools and marketing manager must attempt to increase sales volume by knowing the market niche. The sense ofmarketers is the key to implemmt the marketing mix strategy to enchance the salesvulume target. Keyword: marketing mix, product, price, promotion, distribution knowing themerket need is the key toimplement managers strategy

Key concepts: Marketing mix, Marketing, Marketing strategy, Business, Marketing mix modeling, Return on marketing investment, Marketing management, Marketing effectiveness

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