The Benefits of Using Bar Charts in Company Websites

Abstract This article discusses the use of bar charts on company sites. A bar chart or bar graph is a chart or graph that presents categorical data with a rectangular bars with heights or lengths proportional to the values they represent. The purpose of this research is to discover the benefits of using the bar chart so it will becomes a consideration for institutions and companies that need informative data. With a qualitative approach, the data were analyzed descriptively. The results showed that the use of bar charts speeds up the user’s reading of the data presented. In addition, bar charts are an aesthetic element that facilitates and motivates users who wants to read data or information compared to text data or tables.