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2019•International Journal of Information ManagementOpen access

The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice

Hatice Kizgin, Bidit Lal Dey, Yogesh Kumar Dwivedi, Laurie Hughes, Ahmad Jamal, Paul Jones, Bianca Kronemann, Michel Laroche, Lisa Peñaloza, Marie‐Odile Richard, Nripendra Pratap Rana, René H.W. Romer, Kuttimani Tamilmani, Michael David Williams

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Key concepts: Acculturation, Social media, Sociology, Immigration, Context (archaeology), Adaptation (eye), Social worlds, Consumption (sociology)

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