A new method of product-service system design: product-based, participatory service design method

Abstract With the change of business model, market competition has gradually changed from product competition to service competition, and service design has been paid more and more attention by various industries. The ultimate goal of service design is tantamount to bring users a better experience and maximize the interests of stakeholders. Therefore, this paper will create a service design method based on service dominant logic and more emphasis on user experience. This paper sorts and summarizes the concept, content and characteristics of service design and product service system, and then find out the future development direction of service design and product service system. In this paper, various design methods are analyzed and compared, and one of the best design methods is associated with the product service system to form a new design method. After that, this new design method will be applied to the service design of children’s design thinking education as a practice.