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A Communication Guide for Investor Relations in an Age of Activism

Marcia W. DiStaso, David Michaelson, John Gilfeather

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Abstract

1. Investor relations background and history -- 2. Audiences for investor relations -- 3. Investor relations and corporate reputation -- 4. Investor relations ethics -- 5. Emerging issues in investor relations -- 6. Writing for investor relations -- 7. Corporate governance and investor relations -- 8. Proxy voting and the investor relations officer -- 9. Investor relations events -- 10. Global investor relations -- 11. Risks, corporate crises, and investor relations -- 12. Measuring investor relations -- About the authors -- Bibliography -- Index

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What this paper is about

1. Investor relations background and history -- 2. Audiences for investor relations -- 3. Investor relations and corporate reputation -- 4. Investor relations ethics -- 5. Emerging issues in investor relations -- 6. Writing for investor relations -- 7. Corporate governance and investor relations -- 8. Proxy voting and the investor relations officer -- 9. Investor relations events -- 10. Global investor relations -- 11. Risks, corporate crises, and investor relations -- 12. Measuring investor relations -- About the authors -- Bibliography -- Index

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Available abstract

1. Investor relations background and history -- 2. Audiences for investor relations -- 3. Investor relations and corporate reputation -- 4. Investor relations ethics -- 5. Emerging issues in investor relations -- 6. Writing for investor relations -- 7. Corporate governance and investor relations -- 8. Proxy voting and the investor relations officer -- 9. Investor relations events -- 10. Global investor relations -- 11. Risks, corporate crises, and investor relations -- 12. Measuring investor relations -- About the authors -- Bibliography -- Index

Key concepts: Investor relations, Accredited investor, Reputation, Corporate governance, Public relations, Business, Institutional investor, Corporate communication

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