Discussion on the Strategy of Sustainable Design of Garments—Taking Patagonia as an Example

This paper hopes to improve the life cycle of clothing through sustainable design, optimize the use of materials and finally realize the sustainable development of environment, economy and society. Starting from the concept of sustainable design, this paper points out that the sustainable design emphasizes the environmental protection, health and other sustainable requirements as the design goal. Under the premise of satisfying the ecological index, the effective sustainable clothing design is mainly embodied in two points: first, to achieve the requirements of sustainable design in all aspects of apparel production, to reduce pollution and waste, the second is to excavate the surplus value of old clothes in the recycling link, so as to make sustainable reuse.