A Guide to Behavioral Economics
Hugh Schwartz
Abstract
Hugh Schwartz
Abstract
A Guide to Behavioral Economics provides an introduction to the field for those who are not economists and for students of the social sciences, business administration and law. It should help readers get more out of the increasing number of publications that emphasize various aspects of behavioral economics, and enable them to better recognize some of the limitations of this important but still relatively new approach.
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A Guide to Behavioral Economics provides an introduction to the field for those who are not economists and for students of the social sciences, business administration and law. It should help readers get more out of the increasing number of publications that emphasize various aspects of behavioral economics, and enable them to better recognize some of the limitations of this important but still relatively new approach.
Key concepts: Behavioral economics, Behavioural economics, Behavioural sciences, Field (mathematics), Positive economics, Economics, Psychology, Management science