Mergers and acquisition in the airline industry: US Airways and American Airlines case study
Pietro Antonio Conserva
Abstract
Pietro Antonio Conserva
Abstract
Airline industry features and analysis. Growth processes of airlines. Collaborative relationships among carriers. The US airline sector and the merger between US Airways and American Airlines. Trends in the US airline industry.
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Airline industry features and analysis. Growth processes of airlines. Collaborative relationships among carriers. The US airline sector and the merger between US Airways and American Airlines. Trends in the US airline industry.
Key concepts: Business, Interlining, Air transport, Aviation, Low-cost carrier, Marketing, Industrial organization, Advertising